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4 documents tagged with “SEO”

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SEO and site speed are connected: Google treats Core Web Vitals as one of its ranking signals, and a slow site pushes you down the SERP. Speed optimisation is therefore not a purely technical matter; it is part of the SEO strategy.

Under this tag you will find articles where we break down the link between speed and SEO: the impact of individual metrics, crawl budget, rich results, and practical tips.

Core Web Vitals: Everything About Speed Metrics

Core Web Vitals (CWV) is Google's foundational set of metrics designed to reflect website loading speed and user experience. Let’s discover the metrics it includes, why they matter, and how to measure them.

Google Search Console and Core Web Vitals: A Practical Guide

How to decipher web speed data and Core Web Vitals in Google Search Console. A practical guide for developers, marketers, and website owners: where to find reports, how to interpret them correctly, and what GSC doesn't cover.

Measuring Website Speed for Marketers Step-by-Step

On April 7th, I had the opportunity to talk about measurement at the SEO Restart conference. In the following text, I'll convey the main idea – to show the simplest way to obtain speed data and the recommended way to pass it on to developers.

Why Optimise Web Speed?

Psychology, conversions, and Google. Why should you care about a fast website?

Seconds earn money. We keep track.

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